STEPHANIE LUDWIG
UX and Strategy for AI/ML-led Products • Conversation Designer
EyeLevel.ai
Evolution of a conversational advertising and marketing company
ROLE: Co-founder, Research, Strategy, UX, Conversation Design, UI, Testing, Vision
EyeLevel.ai is a martech chatbot platform. Advertisers can create conversational experiences that launch from any marketing channel, including OOH and print. I am a co-founder of the company and the Product Design and UX lead.
EyeLevel began as a chatbot monetization platform for chatbot developers and evolved into it's current iteration.
Highlights:
One of 21 out of 650 applicants in Berkeley SkyDeck Accelerator, F2018
Successful pitch for 2m VC funding
Process
Post company pivot, we started by validating our hypothesis that marketers and small business owners would be interested in a chat platform for inbound and outbound marketing efforts.
Adding new publishing platforms flows required optimization of user flows and interactions using flow components.
Simple interface for non-technical users.
Research and test screens for white label product
Latest feature: Chat Essential feature, a one-step quickstart for GPT-3 powered virtual agent that can chat about the content of a website.
Conclusion: Evolution of the EyeLevel product suite has been the direct result of user feedback and market observations. We have provided unique value to our users: an omni-channel chat platform with easy-to-use tools, marketing integrations, analytics for optimizations and an automatic GPT-3 powered AI engine for organic conversation about a user's business.